This is a dashboard concept designed for a real estate investor.

Deal pipeline, wholesale spreads, cash buyer matching, and assignment tracking — all in one place. The final product is designed around how your deals actually flow. This is a starting point to show what's possible.

martin.builds

Investor Command Center

April 2025 · 12 active deals · $847K pipeline

Avg spread $28.4K3 deals closing this week

310 Hollowbrook Ln — cash buyer Marcus Reeves matched at $485K. Assignment fee: $14,250. Auto-expires in 48 hrs.

Active deals

4 under contract

Avg wholesale spread

$28,400

↑$3.2K vs Q1

Pipeline value

$847K

3 closing this week

Cost per deal

$1,240

↓$380 vs last quarter

Avg deal velocity

14 days

Lead to close

Deal Pipeline

Sourced to closed funnel

Sourced leads84

Skip traced62(74%)

Contacted41(66%)

Under contract12(29%)

Closed/Assigned8(67%)

Deal Analyzer — Active

3 deals in analysis

142 Birchwood Dr

Wholesale

Acq: $185,000ARV: $289,000Rehab: $45,000

Spread$59,000

310 Hollowbrook Ln

Fix & Flip

Acq: $340,000ARV: $475,000Rehab: $62,000

Spread$73,000

88 Commerce Blvd

BRRRR

Acq: $125,000ARV: $198,000Rehab: $28,000

Spread$45,000

Cash Buyer Network

5 active buyers

Marcus Reeves

SFH · Atlanta Metro

23 deals · responds in 2hrs

VIP

Tanya Brooks

Multi-family · Decatur

14 deals · responds in 4hrs

Active

David Chen

Wholesale flip · Buckhead

9 deals · responds in 1hr

Active

Sarah Mitchell

Section 8 · College Park

18 deals · responds in 6hrs

VIP

Kevin Park

New construction · Marietta

5 deals · responds in 12hrs

New

Assignment Tracker

5 active assignments

Property	Contract	Assignment	Fee	Buyer	Status
142 Birchwood	$185K	$199K	$14K	M. Reeves	Pending
2204 Maple Ridge	$210K	$238K	$28K	T. Brooks	Signed
55 Lakeview	$125K	$148K	$23K	D. Chen	Closing
901 Pine Valley	$295K	$310K	$15K	S. Mitchell	Sent
776 Elmwood	$168K	$189K	$21K	K. Park	Expired

Skip Trace Queue

4 pending contacts

Robert Dawson

Not reached

415 Crescent Ave

470-***-8821

Linda Vasquez

Voicemail

1122 Peach Industrial

678-***-3304

James Whitfield

Callback scheduled

309 Bankhead Hwy

404-***-1157

Patricia Odom

Interested

88 Collier Rd

770-***-6642

Marketing ROI

Cost per lead by channel

Driving for dollars$28.71/lead

31 leads · $890

Best ROI

Direct mail$133/lead

18 leads · $2,400

Cold calling$50/lead

22 leads · $1,100

PPC/Online$138/lead

13 leads · $1,800

Highest CPL

Buyer Scorecard

Top buyer performance

Marcus Reeves18 sent · 14 accepted

78%

Avg fee: $16.2KLast deal: Mar 28

Tanya Brooks12 sent · 7 accepted

58%

Avg fee: $22.1KLast deal: Mar 15

David Chen10 sent · 4 accepted

40%

Avg fee: $18.5KLast deal: Mar 22

Kevin Park6 sent · 1 accepted

17%

Avg fee: $12.0KLast deal: Feb 10

Deal Velocity Timeline

Average days at each stage — 14-day lead to close

Lead sourced

Day 0

+2d

Skip traced

Day 2

+3d

First contact

Day 5

+4d

Under contract

Day 9

+2d

Buyer matched

Day 11

+3d

Closed

Day 14

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