This is a dashboard concept designed for a restaurant owner.
Food costs, projections, ordering stats, and nightly performance — all in one place. The final product is designed around how your restaurant actually operates. This is a starting point to show what's possible.
Food cost 28.4% ✓Labor 36.1% ↑
$4,820Sales today↑ 11% vs avg
28.4%Food costTarget ≤ 30%
21.0%Beverage cost↓ 2% vs last month
36.1%Labor cost↑ 1.8% vs target
$24,410Projected week↑ $1,200 vs last
Live Cost Control
Real-time P&L snapshot — targets update every 15 min
Food Cost28.4%
Target: ≤ 30%$1,370 of $4,820 revenue
Beverage Cost21%
Target: ≤ 25%$1,012 of $4,820 revenue
Labor Cost36.1%
Target: ≤ 34%$1,740 of $4,820 revenue
True Margin2.5%
After food + bev + labor + rent$121 of $4,820 — you need volume
Cost of goods breakdown
Proteins36.1%
Chicken thighs, salmon filletProduce22.4%
↑ tomatoes, herbsDairy15.2%
Heavy cream, parmesanDry goods13.1%
Flour, olive oil, pastaBeverages13.2%
Wine, espresso, juiceWeekly projection
Mon$2,980Actual
Tue$3,120Actual
Wed$3,540Actual
Thu$4,210Actual
Fri$4,820Live ↑
Sat$5,400Proj.
Sun$3,340Proj.
3-Visit Conversion Tracker
Guests who visit 3x have 72% retention rate
Tonight's First-Timers
Table 14 — Reservation: Martinez, party of 4OpenTable · First visit
Red napkinTable 8 — Walk-in: 2 guestsNo profile yet
Red napkinTable 22 — Reservation: Chen, party of 2Yelp referral · First visit
Red napkinTable 5 — Reservation: Okafor, party of 6Instagram DM · First visit
Red napkin4 first-timers tonight — capture contact info before they leave
One More Visit
Diana Reyes2 visits · Last: 3 days ago→ 1 more visit = 72% retention
Send inviteMarcus Webb2 visits · Last: 11 days ago→ Going cold, act now
UrgentPriya Sharma2 visits · Last: 6 days ago→ Birthday next week
Send inviteTom Brennan2 visits · Last: 2 days ago→ Ordered short rib both times
Send invite4 guests one visit away from loyalty lock-in
Loyal Regulars
James Mitchell18 visits · Avg $94/visit · Last: 4 days ago
VIPTanya Williams11 visits · Avg $72/visit · Last: 5 days ago
ActiveKevin Park6 visits · Avg $68/visit · Last: yesterday
ActiveRaj Chandra8 visits · Avg $81/visit · Last: 42 days ago
⚠ LapsedRaj hasn't been in 42 days — send a "we miss you" with his usual (braised short rib)
Menu Items Driving Returns
Which dishes bring people back
Braised Short Rib31 ordered · 14 repeat · 📸 12 photos
Reaction driver78%
Truffle Mushroom Pasta24 ordered · 9 repeat · 📸 8 photos
Reaction driver62%
Wagyu Burger18 ordered · 4 repeat · 📸 3 photos
33%
Seasonal Crudo15 ordered · 2 repeat · 📸 6 photos
20%
Chocolate Lava Cake22 ordered · 11 repeat · 📸 15 photos
Reaction driver68%
Customer Acquisition Cost
The math that sells itself
$8Cost per SMS customer312 subscribers · 87 orders · 71% open rate
$1,200Cost per media customerPrint, radio, sponsorships
SMS customers order 33% more ($64 vs $48 avg)
SMS ROI: 150x better than traditional media
SMS$8
Media$1.2k